Bigg Boss OTT 2 finale

In a stunning revelation, sources close to the platform disclosed that during the 15-minute voting window for the Bigg Boss OTT 2 finale, a staggering 25 crore votes flooded in as viewers passionately rallied behind their favourite finalists, Elvish and Abhishek Malhan. Furthermore, the show's digital success was solidified with an astounding 245 crore video views over eight weeks, making it the most-watched live-streamed event in India since the IPL. A whopping ten crore unique viewers tuned in for the thrilling finale, resulting in nearly 3000 crore minutes of watch time. The question arises: What fueled this unprecedented digital viewership and voting frenzy, making Bigg Boss OTT 2 a digital sensation of epic proportions?